Comerica Bank Receives 2017 Financial Capability Innovation Award from EverFi at Nasdaq

Apr 12, 2017

New York, NY (April 12, 2017) – Comerica Bank was honored at the third annual Financial Capability Innovation Awards presented by the nation’s leading technology innovator, EverFi, Inc. Presented at Nasdaq Marketsite in New York City, the award recognizes Comerica’s significant efforts to improve the financial capability of Americans through unique digital learning initiatives. 

Honorees were selected based on a set of criteria that included the scale and reach of their financial education initiatives, the duration of their commitment, and unique employee volunteering activities that supplement their programs.

“We’re honored to again be recognized for our financial education programming, which combines EverFi’s digital platform and active participation by our Comerica colleagues,” said Irvin Ashford, Comerica’s National Director of Financial Education. “Helping educate our youth on the basics of financial stewardship is one of the most important things we can do in the communities of the markets we serve. We’re pleased to see the growth and success of the Comerica “Money $ense” program, and we look forward to continuing this partnership to equip students with the gift of knowledge.”

“Each year, we travel to the birthplace of the American financial system to honor institutions that are truly dedicated to going above and beyond in service to their communities,” said Ray Martinez, EverFi President of Financial Education. “The Financial Capability Innovation Awards have given us the opportunity to share and celebrate the tremendous investment these institutions are making and continue to make in the communities where they live, work, and serve. For EverFi, our time here reminds us just how critical the role innovation continues to play in empowering Americans to pursue economic opportunity and achieve financial security for themselves, their families, and their community.”

Comerica Bank is committed to providing students with the skills and knowledge needed to successfully navigate the increasingly complex financial world. Comerica has partnered with EverFi to bring “Money $ense” to local students at no cost to schools or taxpayers. The web-based program uses the latest in simulation and gaming technologies to bring complex financial concepts to life for today’s digital generation.

Administered by teachers in a classroom setting, the web-based course offers over six hours of programming on a variety of financial topics including credit scores, insurance, credit cards, student loans, mortgages, taxes, stocks, savings, 401k’s and other critical concepts that map to national financial literacy standards. The platform uniquely tracks the progress and performance of every student.

 

About Comerica

Comerica Bank is a subsidiary of Comerica Incorporated (NYSE: CMA), a financial services company headquartered in Dallas, Texas, and strategically aligned by three business segments: The Business Bank, The Retail Bank, and Wealth Management. Comerica focuses on relationships, and helping people and businesses be successful. In addition to Texas, Comerica Bank locations can be found in Arizona, California, Florida and Michigan, with select businesses operating in several other states, as well as in Canada and Mexico.

 

About Nasdaq

Nasdaq (Nasdaq:NDAQ) is a leading provider of trading, clearing, exchange technology, listing, information and public company services across six continents. Through its diverse portfolio of solutions, Nasdaq enables customers to plan, optimize and execute their business vision with confidence, using proven technologies that provide transparency and insight for navigating today's global capital markets. As the creator of the world's first electronic stock market, its technology powers more than 70 marketplaces in 50 countries, and 1 in 10 of the world's securities transactions. Nasdaq is home to more than 3,700 listed companies with a market value of approximately $9.6 trillion and nearly 10,000 corporate clients. To learn more, visit: nasdaq.com/ambition or business.nasdaq.com.

 

About EverFi

EverFi, Inc. is the education technology innovator that empowers K-12, higher education, and adult learners with the skills needed to be successful in life. The company teams with major corporations and foundations to provide the programs at no cost to K-12 schools. Some of America’s leading CEOs and venture capital firms are EverFi investors including Amazon founder and CEO Jeff Bezos, Twitter founder Evan Williams, and Google Chairman Eric Schmidt.  Learn more at everfi.com.


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